Research and Trend Advisory Services
Client:
Research and Trend Advisory/Consult
Business Challenge:
Primary/ syndicated data and insights consultancy sought assistance positioning and launching a new proprietary insights study on the disruptive role of Cannabis in the current and future health and wellness landscape with implications for OTC and CPG companies.
What we Delivered:
Built upon preliminary data analytics and consumer frameworks with expanded, value added insights and implications to accelerate the launch of study.
Impact:
Revisions and evolutions of learnings fueled PR pitch to launch White paper, as well as expanded Executive Summary for client facing dialogues.