our I-3 Service offerings
Consumer & Market Insights
- Trend Mining & Integration
- Consumer Target Segmentation
- Immersion & Exploratory Research
- Concept & Product Validation
- Business Analysis
Brand Strategy
- Vision, Purpose, Positioning & Architecture
- Portfolio Strategy & Segmentation
- Competitive Mapping & Analysis
- New Category & Adjacency Assessment
Innovation
- White Space & Platform Identification
- Pipeline Fill: Structured Ideation & Concept Writing
- Process & Success Metrics
- Technical + Consumer Innovation Roadmaps
Commercial Strategy
- Insight based Selling Story Creation
- Merchandising and Assortment Strategy
- Channel and Go to market Strategy
- Omnichannel Messaging Strategy

Below, find some examples of our work by Area of Expertise
- All
- Brand Positioning
- Brand Strategy
- Business Analytics
- Consumer Insights & Custom Research
- Innovation Pipeline Fill
- Innovation Process & Execution
- Innovation Process Discipline
- Innovation Strategy
- Market / Competitive Assessment
- Market Intelligence & Trend Mining
- Sell in / Go to Market Planning
Fortune 50 Food Portfolio Leader
"…A Strategist, challenger, driver and so much more. I loved working with ...
Read More National Dried Fruit & Baby Food Leader
"The project output provides strong value and actionable next steps for making ...
Read More Market Research & Brand Advocacy Startup
"Elizabeth is a fearless thinker and devoted team player. If you have ...
Read More Market Assessment & Skincare Brand Acquisition
“Elizabeth was integral to the strategic development and expansion of my beauty ...
Read More Leading Educational Toy Company
"EMC Strategy was a valuable partner in our company’s quest to enter ...
Read More In addition to these areas, we leverage a network of deeply experienced partners and subject matter experts to augment our services with the expertise needed to deliver on your business needs.